Although Stella McCartney comes from a famous family, her passion for her luxury fashion brand has meant she’s deservedly received worldwide acclaim in her own right. The brand’s portfolio includes women’s ready to wear, women’s wear, kid’s clothing and accessories as well as lingerie and swimwear.
The Stella McCartney brand is synonymous with beautiful, desirable lingerie and swimwear and, as importantly, with the sustainability of the fabrics and production processes as well as ensuring those creating her products are also looked after. The company is committed to always being responsible, honest and accountable. Stella McCartney has been using organic cotton since 2008 and in 2010 she went PVC-free. Further sustainable fabrics that have been developed, including 100% sustainable viscose and regenerated nylon.
So influential is her design ethic that Stella McCartney was asked by adidas to be Team GB’s Creative Director for the 2012 London Summer Olympic Games.